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Closing & Negotiation

Closing deals and negotiating without discounting

Closing is not a trick at the end of a call; it is the result of everything that came before — clear value, a mutual plan, the right stakeholders involved — finished with a direct ask. Negotiation is where that value gets defended or given away.

This category covers handling objections by understanding them first, building mutual action plans with your champion, managing procurement and legal without losing momentum, and negotiating on terms other than price: scope, contract length, payment schedule and start date. It also covers when a discount makes sense, how to trade it for something, and how to recover a deal that has gone quiet.

Each post includes real wording for the conversations that tend to make reps uneasy, and the reasoning behind it.